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Miramar, Florida, is a thriving community perfectly positioned between the major economic hubs of Miami and Fort Lauderdale.
With a population of 140,000 and a balanced mix of residential and commercial areas, Miramar offers unique opportunities for businesses and families alike. Recognizing the crucial role of digital communication, the city has integrated Localintel’s innovative data visualization tools into its website to effectively highlight its strengths and engage potential investors.
Targeting Diverse Business Audiences
Miramar’s economic development strategy is multifaceted, targeting corporations, small businesses, entrepreneurs, and international companies. This comprehensive approach ensures that the city's economic initiatives cater to the unique needs of different business types and scales. By focusing on these diverse audiences, Miramar can provide tailored support and resources, fostering a robust and inclusive economic environment.
Workforce Development: A Strategic Priority
"Localintel’s tools enable us to present a snapshot of our workforce capabilities, making it easier for businesses to understand the talent available in Miramar."
A standout feature of Miramar’s economic strategy is its focus on workforce development. The Localintel Workforce Advantages tool has been pivotal in showcasing the city’s diverse and highly skilled labor force. Richard Hughes, Assistant Director of Economic Development, emphasizes,“Localintel’s tools enable us to present a snapshot of our workforce capabilities, making it easier for businesses to understand the talent available in Miramar.”
With a significant portion of the population holding post-secondary degrees, Miramar boasts a highly educated workforce. The Workforce Advantages tool provides detailed insights into the local labor market, including educational attainment, skill levels, and occupational data, enabling businesses to assess the availability of skilled workers quickly.
Proactive Business Retention and Expansion
Miramar takes a proactive approach to business retention and expansion (BRE) by conducting regular visits to local companies. These visits help the city understand business needs, show appreciation, and offer support, such as workforce training grants and assistance with building permits. This strategy ensures that existing businesses feel valued and supported, encouraging their growth within the community. The city has also embedded Localintel's Business Learning Toolkit into its website.
Focusing on International Investment
Miramar is also targeting international investors by identifying suitable industries and developing targeted marketing materials.This strategic focus aims to attract foreign investment and enhance the city’s global economic footprint. By collaborating with consulting firms specializing in the international market, Miramar effectively reaches out to potential investors from around the world.
Enhancing Quality of Life
"Localintel’s Quality of Life tool helps us highlight the best aspects of living in Miramar."
Quality of life plays a significant role in Miramar’s economic appeal. The Quality of Life Advantages tool from Localintel provides a comprehensive overview of the amenities and services that make Miramar an attractive place to live and work. From parks and recreational facilities to top-rated schools and healthcare services, this tool vividly showcases the community’s offerings.
“Localintel’s Quality of Life tool helps us highlight the best aspects of living in Miramar,” explains Hughes. By leveraging this tool, Miramar can effectively market itself as a desirable location for both businesses and families, ensuring a high quality of life for residents.
Streamlining Property Searches
Finding the right property is a critical factor forbusinesses considering relocation. Localintel’s Search Commercial Propertiestool simplifies this process by allowing users to search for available commercial spaces directly on Miramar’s economic development website. This toolprovides detailed information on property listings, including size, location,and zoning details, making the search process more efficient and user-friendly.
Highlighting Growth and Opportunities
“The Growth and Opportunities tool has made it significantly easier for us to highlight areas primed for growth and development.”
Miramar’s commitment to fostering a business-friendly environment is further supported by Localintel’s Growth and Opportunities tool. Hughes notes, “The Growth and Opportunities tool has made it significantly easier for us to highlight areas primed for growth and development.” This tool is instrumental in showcasing critical economic areas such as OpportunityZones, Commercial Rehabilitation Program CDBG Target Areas, and the TransitOriented Corridor along State Road 7.
Opportunity Zones in Miramar offer preferential federal tax treatment for new investments, attracting investors looking for tax incentives.The Commercial Rehabilitation Program encourages revitalization of historic commercial areas through building façade renovations, partially funded by Community Development Block Grants (CDBG). Additionally, the Transit OrientedCorridor promotes mixed-use development, enhancing connectivity and encouraging sustainable growth.
Conclusion
Miramar is doing remarkable work by targeting diverse business audiences, focusing on workforce development, proactively retaining and expanding businesses, highlighting growth opportunities, and enhancing quality of life.
With the support of Localintel’s innovative data tools, these efforts position Miramar as a leading destination for investment and development. To learn more about how Localintel's insights and data visualization tools can enhance your community's economic development efforts, contact us today.
